Strategic Marketing Solutions for Nonprofits
Nonprofits like yours face unique challenges in reaching their audience and securing vital support. I offer tailored marketing, design, and strategy services that empower your mission, secure your funding, and amplify your impact. I will help you cut through the noise and show up online with authenticity, confidence, and heart.
My Services: Built for Nonprofit Impact
I provide strategic planning and auditing, marketing, and design services your nonprofit needs to thrive.
Strategic and Marketing Audits
Current Pain Point: Feeling overwhelmed by where to focus your marketing efforts? Unsure if your message is truly resonating?
My Solution: Every successful mission begins with clear direction. I start by deeply listening to your vision, understanding your community, and analyzing your landscape. With my strategic and marketing audits, I provide custom plans that secure your funding, expand your reach, and powerfully exceed your goals.
I Deliver:
- Brand & Content Audits: Uncover what's working (and what's not) for maximum impact.
- Strategic Roadmapping: Your clear plan for sustainable growth, designed to prevent burnout.
- Collaborative Workshops & Research: Gain vital insights into your audience, competitors, and market.
- Audience Personas & User Journeys: Understand your supporters deeply to craft compelling appeals.
Compelling Marketing and Campaigns
Current Pain Point: Are your outreach efforts falling flat? Struggling to connect with new donors or volunteers?
My Solution: Don’t just announce your mission – amplify it. I design and execute cohesive marketing campaigns that don’t just reflect your brand, but forge lasting connections, drive engagement, and secure the resources your nonprofit needs. From digital to print, I craft every piece to resonate and inspire action.
I Deliver:
- Full-Spectrum Marketing Plans: From strategy to execution for maximum reach.
- Digital Campaigns: SEO, PPC, social media content, email marketing, and video production that gets noticed.
- Event & Outreach Materials: Brochures, publications, displays, and signage that elevate your presence.
- Brand-Consistent Collateral: Business cards, stationery, and promotional items that reinforce your message.
Powerful Brand Identity & Development
Current Pain Point: Is your nonprofit’s message getting lost? Does your brand truly reflect your mission and impact?
My Solution: Your nonprofit is more than just a logo; it’s the foundation of how your audience connects with your mission. I’ll dig deep to uncover the essence of your nonprofit, then build a compelling visual and verbal identity that inspires trust, attracts supporters, and clearly communicates your purpose.
I Deliver:
- Core Brand Strategy: Naming, tagline, and brand positioning that resonate.
- Visual Identity: Logo design, color palettes, and brand style guides for consistent impact.
- Voice, Tone & Messaging: Crafting powerful narratives that engage and persuade your audience.
- Branded Collateral: Stationery and templates to reinforce your professional presence.
Impactful Web Design & Development
Current Pain Point: Is your website hindering your mission instead of helping it? Struggling to engage online visitors or facilitate donations?
My Solution: Your website is your nonprofit’s most powerful digital asset. I will craft user-centric online experiences that not only look stunning but actively engage your audience, simplify fundraising, and amplify your mission 24/7. I build intuitive, responsive platforms designed for real-world impact.
I Deliver:
- Strategic Content & Architecture: Guiding visitors directly to your most impactful stories and calls to action.
- Comprehensive Support: QA testing, personalized training, and ongoing maintenance to keep your site thriving.
- Voice, Tone & Messaging: Crafting powerful narratives that engage and persuade your audience.
My Process:
Discover:
We’ll start with a free discovery call to talk through your nonprofit’s goals, pain points, and current structure. I’ll use this time to determine whether your organization would benefit most from a foundational audit, a marketing strategy audit, or if you’re ready for full support.
Assess & Recommend:
• If your structure needs refining, I’ll recommend starting with a Foundational Strategy Audit
• If your systems are solid but your message isn’t landing, we’ll move forward with a Marketing Strategy Audit
• If you’re clear on your strategy and just need help implementing and sustaining your marketing, we’ll move into a Mission Amplify Package or Custom Retainer Package
Build & Sustain:
Once you’re on the right track, I’ll help launch your marketing initiatives and provide ongoing support designed to help you grow—without the stress of trying to do it all yourself.
Ready to Take Action?
Whether you're ready to dive deep or just need a quick win, I'm here to help your nonprofit amplify its impact.
(For those still exploring): Not Quite Ready to Chat?
Scroll down and get a taste of the social media side of marketing. Download Your Free "PURPOSEFUL POSTS PACK" of beautifully designed, ready-to-use social media templates for nonprofits.
My husband (a.k.a. adventure partner) and I at Devil’s Tower – July 2023.
Free Canva Templates for Nonprofits
Show up online with confidence. Download my free "PURPOSEFUL POSTS PACK" of beautifully designed, ready-to-use social media templates. Here is what's included:
- 5 customizable Canva post templates
- 5 thoughtfully written caption prompts for each graphic
- Fully brandable to your colors and fonts
- Step-by-step instructions for easy customization
- BONUS: A cheat sheet to write meaningful posts, including catch-phrases and emoji use!
