The Canyon Voice | Nonprofit News by Blue Canyon Creative

Awareness | Climate Action | Environmental Awareness | Environmental Education | Environmental Nonprofits | Global Observances

Rainforest Day: Why Environmental Storytelling Matters More Than Ever

Why Rainforest Day Deserves Your Attention Rainforest Day, observed annually on June 22, is more than a celebration of lush landscapes—it’s a call to protect one of Earth’s most important ecosystems. Rainforests regulate climate, support biodiversity, and provide life-sustaining resources to communities around the globe. For environmental nonprofits, Rainforest Day is an opportunity not just…

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Awareness | Marketing for Nonprofits | Nonprofit Storytelling | Storytelling Impact

Marketing That Remembers: A Founder’s Story & How Nonprofits Can Build Campaigns That Last

By Linda Purvis, Blue Canyon Creative June is recognized as Alzheimer’s and Brain Awareness Month—a time to bring visibility to memory loss, dementia, and the families and organizations working tirelessly to support those affected. This isn’t just another blog post about awareness campaigns. This is about memory. And the painful, slow, heartbreaking erosion of it….

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Community Outreach | Diversity, Equity and Inclusion | Nonprofit Storytelling | Partnerships | Pride Month | Social Impact | Storytelling Impact

Inclusive Spaces: Supporting LGBTQ+ Communities During Pride Month

Pride Month is a celebration of identity, love, resistance, and resilience. But for many LGBTQ+ individuals, especially in marginalized communities, safety and belonging are still not a given. That’s where nonprofits play a critical role. From shelters to museums, from mental health providers to environmental advocates—every mission-driven organization can foster inclusion, representation, and safety. It’s…

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Climate Action | Environmental Awareness | Global Observances | Land and Conservation | Nonprofit Campaigns

World Day to Combat Desertification and Drought: Land Trusts Leading the Way

Desertification and drought may not dominate headlines—but they silently erode ecosystems, displace communities, and threaten food security worldwide. On June 17, World Day to Combat Desertification and Drought calls attention to this growing crisis—and highlights the role local organizations can play in resilience and recovery. From prairie conservation to sustainable farming initiatives, land trusts and…

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Digital Strategy | Donor Engagement | Fundraiser Strategy | Marketing for Nonprofits | Outreach | Social Media | Storytelling Impact | Volunteer Recruitment

More Hands, Bigger Impact: How Smart Marketing Helps Nonprofits Attract Donors and Volunteers

Why Great Missions Still Struggle to Gain Support Many nonprofits think that having a great mission should be enough to attract help. But the truth is, people can’t support what they don’t see—and they won’t stay involved if they don’t feel connected. That’s where marketing comes in. Not as a gimmick, but as a bridge….

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Awareness | Climate Action | Endangered Species | Environmental Education | Environmental Nonprofits | Mission-Driven | Ocean Conservancy | World Oceans Day

World Oceans Day: Protecting Marine Biodiversity Through Community Action

Every June 8, World Oceans Day highlights the vital role oceans play in sustaining life on Earth. From regulating the climate to feeding billions, oceans are the planet’s life support system. Yet they are under growing threat from pollution, overfishing, and climate change. For nonprofits working at the intersection of environment, education, and equity, World…

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The Mission Memo

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